Established in November 2012, Chery Jaguar Land Rover Automotive Co., Ltd. is a 50:50 independent joint venture formed between Chinese auto manufacturer Chery Automobile Co., Ltd. and UK auto manufacturer Jaguar Land Rover. It is the country’s first Sino-British premium automotive joint venture enterprise.

The business operation of Joint Venture Chery Jaguar Land Rover is co-managed by President and Deputy President, who are appointed by both of the company’s shareholders. The organization structure of the Joint Venture includes Marketing Sales & Service, Product Development, Manufacturing, Finance, HR & Admin, Purchasing, Quality and IT etc. The above functions are overseen by their respective division executive vice presidents and division vice presidents.

Current organisation structure is below: