·The All New Range Rover Evoque officially launches on July 31st, starting from RMB 355,800 and new models are available in all shops from now on.

·The All New Range Rover Evoque is fully upgraded, integrated with trendy design, intelligent high-tech and excellent all-terrain capability.

·The All New Range Rover Evoque defines the emerging market segment of “intelligent high-tech luxury all-terrain SUV”, and is aimed at catering to fashionable lifestyle of young customers.

·Chery Jaguar Land Rover will continue to deep root in China, listen to the voice of Chinese customers, keep on product innovation and promote excellent British experience.

(Shanghai, China, July 31st, 2019) Live Young, the All New Range Rover Evoque is launched in Shanghai on July 31st. The All New Range Rover Evoque makes a stunning entry with globally popular mask dance. The brand campaign video featuring the All New Range Rover Evoque, starred by the “young” duo, the kidult-Eason Chan and the youngest Best Actress of Golden Horse Awards-Zhou Dongyu, is also released in the launch ceremony. Two representatives of car owners take the keys to unlock the experience of fashion and leading technology. The All New Range Rover’s starting price is at RMB 355,800 and new models are available in all shops from now on.

Cutting-Edge Vehicle to Open up New Market Segment

Mr. Pan Qing, Member of Board of Management, Jaguar Land Rover; IMSS Acting President, said, “Jaguar Land Rover brand has maintained constant innovation and self-breakthrough. As the joint venture has entered a new stage of development featuring better quality and speed, products have also entered a comprehensive upgrading period! ”

As an important member of the Range Rover family, Evoque merges the superb handling of Range Rover family perfectly with Land Rover’s spirit of “Above & Beyond”. It opened up a “luxury compact SUV” market segment in its debut eight years ago and won wide affection among Chinese customers with its ATRS technology that Land Rover takes pride of and a keen fashion sense.

Now, the All New Range Rover Evoque leads the innovation once again. It ploughs deeper in “luxury compact SUV” market and has developed a newly emerging market segment of “intelligent high-tech luxury all-terrain SUV”. With a series of cutting-edge and intelligent technologies, it will become the exclusive fashion item for modern young generation.

Born to Be Young, Catering to the Needs of Fashionable Lifestyle

Mr. Murray Dietsch, the President of Chery Jaguar Land Rover, said, “integrates with trendy design, intelligent high-tech and excellent all-terrain capability, the All New Range Rover Evoque is specifically built for fashionable young urban customers who constantly seek trendy technology and have independent personality and attitude.”

The All New Range Rover Evoque, incorporating Range Rover family’s new design language to accentuate a modern and trendy styling, is aritualistic and fashionable car specifically built for trendy customers with a keen sense of fashion. Tear drop shaped headlights and dynamic flowing turn lights merge perfectly with the grille and front bumper. The flush door handles and the rising belt line smooth up the sideline of the car. All New Range Rover Evoque becomes an ideal choice to pursue lifestyle between city and countryside, and express personal opinions.

Tech-savvy customers who are proficient in various forward-looking technologies will also be able to enjoy peerless intelligent driving experience in the All New Range Rover Evoque. The world first “Clear Sight Ground View” enables drivers to see virtual view of the car bottom on central touch screen through three cameras on the rear side of the vehicle’s inner rearview mirror and along the edge of two outer rearview mirrors, thus resolving blind view in all-terrain driving.

The All New Rover Range Evoque is the first model equipped with intelligent personality settings of Land Rover brand. The system adopts advanced artificial intelligence algorithm, which can deeply study personal driving style and accumulate data. The new model can record up to 10 drivers’ driving habits and preferences, and automatically identify the driver by car keys and mobile phones. After the driver gets on the car, the system will set seat and steering column position in advance according to personal preferences. After accumulating enough data, the All New Range Rover Evoque will remember drivers’ preferred in-car temperature, favorite media platform and frequently dialed number through “self-learning” ability, and customize the setting according to different time or time cycle of each day, just like a smart and considerate on-the-move personal butler.

The All-Terrain Response System capability is the core of the Land Rover brand. The All New Range Rover Evoque inherits and fully upgrades the ATRS technology that Land Rover is proud of and enables the talented customers with untamed spirits and unique souls to go above and beyond in exploring the world. Terrain Response 2 offers 6+1 driving environment modes. The newly added auto mode, like an “all-terrain adaptive expert”, is able to automatically select the best terrain mode according to different road conditions, allowing drivers to enjoy conquering all terrains. The peerless wading depth up to 600 mm makes it easy to deal with rain seasons.

Innovative Platforms, Creating Sanctuary and Dynamic Driving Experience

The All New Range Rover Evoque is equipped with two new technology platforms – the new Premium Transverse Architecture (PTA) and 48v MHEV 2.0T Ingenium Engine, creating sanctuary and dynamic car experience.

The new Premium Transverse Architecture platform fulfills the requirements of being electrified and intelligent of the All New Range Rover Evoque. Instead of taking cabin space, the battery of the hybrid power system is placed under the cabin floor, creating comfy legroom in the backseat area. Through drastically reducing offsets and gaps between exterior panels and optimising body and chassis aerodynamics, the All New Range Rover Evoque, comparing with the current model, reduces noise and wind resistance by 10% respectively, creating a calm sanctuary. The new body structure of All New Range Rover Evoque cleverly integrates various materials such as aluminum magnesium alloy and composite materials, and applies a large number of high-strength steel to increase the body strength by 13%, receiving the highest five-star rating in the 2019 NCAP EU safety test for new cars.

To meet young customers’ pursuit of speed and passion, the All New Range Rover Evoque is powered by Jaguar Land Rover’s 2.0T Ingenium engine, matching with a 9-speed automatic transmission and a 48v MHEV that delivers a peak power of up to 249hp and a peak torque of 365Nm, leading in dynamic performance. The 48v battery provides instantaneous power to greatly improve start acceleration and responsiveness, creating spontaneous driving experience.

Taking A Deep Root in Local Market, Promoting Excellent British Experience

Adhering to the Jaguar Land Rover’s global standard, Chery Jaguar Land Rover ensures the global consistent quality of the All New Range Rover Evoque by the world’s leading intelligent manufacturing system.

The All New Range Rover Evoque is the first product of Chery Jaguar Land Rover entering the new development stage. Chery Jaguar Land Rover will continue to deep root into local market, focus on listening to the voice of Chinese customers, actively respond to relevant national laws, regulations and policies, pay close attention to the development trend of China’s auto market, deeply explore customers’ demands, and continue to innovate products by integrating local demands with global system strength.

Chris Chen, the Deputy President of Chery Jaguar Land Rover, said, “the All New Range Rover Evoque marks the transition from the traditional all-terrain SUV to the intelligent high-tech all-terrain SUV. Leading innovation of the new era, the All New Range Rover Evoque brings a new and genuine British experience that exceeds the expectation of young Chinese consumers. While keeping on promoting the British experience, Chery Jaguar Land Rover will continue to lead product revolution and set a new benchmark for China’s premium auto manufacturing industry.”